# Brands

> One brand per website, shop or app, each with its chat, support page, forms and newsletter. Switch between them, and pick who works on which.

Updated 2026-10-28

A brand is something you support: a website, a shop or a mobile app. Everything visitors see belongs to one:

- the **chat widget** on its website,
- its **support page** (your App Store support URL),
- its **contact forms** and **newsletter lists**,
- its **help articles** and what its **AI** knows,
- how its **e-mails** look.

With one brand there's nothing to manage: the panel reads as it always has. The rest of this page is for teams with two or more.

## Name and look

Each brand has a name, a language, its websites, a logo and colors under **Brands → your brand → Name and look**. The chat, the support page and e-mails all use them. The chat's appearance, the support page and e-mails can still give themselves their own color.

## Where each channel is set up

A brand is the context, its channels are what you set up. **Brands** (bottom of the sidebar) holds the brand itself and links to its channels:

- **Chat**: install code, appearance, texts, behavior, office hours, proactive messages, security and AI replies.
- **Help center**: the articles, and each brand's **Public page** (your support URL, custom domain and the Help tab in the chat).
- **E-mail**: the inbound address, and each brand's **Look**.
- **Contact forms**, **Knowledge** and **Newsletter** list each brand's items.

With two brands or more, Chat, Public page and E-mail look show a card per brand, or open straight on the brand you picked in the switcher.

## Adding a brand

**Brands → New brand** asks what you support:

- **Website** or **Shop**: the chat comes first, with the code to paste or a plugin.
- **Mobile app**: the support page is turned on right away, at `support.luxivo.app/<name>`, ready to paste into App Store Connect.

Your plan sets how many brands you can have: 3 on Free and Starter, 10 on Pro, unlimited on Business.

## Switching between brands

With two brands or more, a switcher sits at the top of the sidebar. Pick a brand and the whole panel follows: the inbox, visitors, reports and the overview show that brand only, and lists like contact forms, help articles and knowledge show its items plus the ones shared by all brands. **All brands** shows everything, grouped by brand. Opening a brand's page picks it too.

The choice is remembered in your browser. Links with `?brand=<id>` open the panel on that brand once, without changing it.

## Who works on which brand

Under **Settings → Team → Brands**, owners and admins pick the brands each person works on. They then:

- get e-mail, push and in-app alerts only for those brands' unassigned conversations (assigned ones always reach the assignee),
- open the panel on their brand when they have one.

Everyone can set their own under **Settings → Notifications → Your brands**.

### Only these brands

Turn on **Only these** for a member to limit what they see to their brands: their conversations, visitors, reports and live updates, in the panel and through connected AI apps. Use it for a contractor or an agency working on one of your brands. Owners and admins always see everything, and a limited member can't change their own brands. A change applies on their next page load.